Great question! Fall isn’t even officially here yet, and we’re already thinking about holiday sales! The Sephora Holiday Savings Event is a highly anticipated topic across various platforms. In recent years, while many have been buzzing about Ulta’s upcoming 20% off sales, the excitement around Sephora’s 20% off deals still gets everyone hyped for the holiday season.
Last year, the sale kicked off on October 27th for Rouge Members, offering a generous 20% discount sitewide. For those early holiday shoppers, this was the perfect opportunity to snag beauty and makeup gift sets on sale. Personally, I find it a bit too early, but I understand that some prefer to get their shopping done well in advance, allowing them to savor the holiday season without the stress of last-minute shopping and finding the perfect gift for loved ones. However, as someone who cherishes both fall and the holidays, it feels a bit rushed to start holiday shopping before Halloween even arrives.
This week, Sephora is unveiling new holiday gift sets, makeup, beauty advent calendars, and various holiday launches, signaling that the 2024 Holiday Savings Event is just around the corner. We now have the official dates! For Rouge Members, the event starts on November 1st and runs through November 11th, using the code SAVINGS. For VIB and BI members, the sale begins on November 5th and also concludes on November 11th, offering savings of 15% and 10% respectively with the same code.
As always, I recommend checking out my guide, “How to Shop the Sephora Sale with Tricks, Tips, and Hacks,” to help you save money. Keep in mind that Sephora’s Holiday Sale isn’t the only major sale happening this time of year. If you prefer to shop later in the season like I do, rest assured that great deals will continue into November and December. Sephora understands this and is likely to roll out another 20% offer that typically includes everyone, not just Rouge members, as they did last year in December. Remember, “The early bird gets the worm,” so consider picking up items that might sell out while holding off on stocking up on staples that you might be able to find later.
One key takeaway during this sale is that you don’t have to purchase from every brand at Sephora. It’s easy to get swept up in the holiday beauty frenzy, but many brands may offer better deals than 20% off at their own sales. Always ask yourself, “Will this brand have a better deal later in the season?” before indulging at Sephora.
It’s never too early to fill your cart, and in fact, it can be quite beneficial. Why? Because you have plenty of time to contemplate your selections. Personally, I find that when I add multiple items to my cart without checking out right away, I often return hours or even a day later to reassess with a more critical eye. Sometimes, I completely delete items from my cart—yay for saving money! Other times, I’ll remove several items because I realize I don’t actually need them. So, adding items to your cart now without checking out can lead to savings when the sale finally arrives.
One trend I anticipate this year is that sales—both from Sephora and other retailers—may be limited to Black Friday or Cyber Monday, with fewer overall sales. I noticed that during this past Labor Day, brands didn’t push sales as aggressively as before. It seems sales are occurring less frequently than normal. Last year, the sales were intense leading up to Black Friday and Cyber Monday but diminished afterward, with many deals not being as appealing for late shoppers. It’s wise to keep this in mind while navigating your holiday shopping this year!
So, when will the Sephora Holiday Savings Event 2024 start? Now you have the official dates, and it all kicks off soon for Rouge Members!
